Sonoma Silver Co. Opened on the historic Sonoma Plaza in 2001.
We have been in the Leese/Fitch Building ever since. The building was built in 1836 and is known as, The oldest retail space west of the Mississippi.
Michael Feola began his jewelry career in a family owned store in Middletown, CT, in 1984. He is a Master gold/silver smith and designer, with over 30 years of experience. He moved To Sonoma County, in 1988 and has worked in the jewelry industry ever since. He joined Sonoma Silver Co. in 2008 as their in-store jeweler. He has recently purchased the store in January 2020 and continues to provide exceptional service.
Sarah grew up around the jewelry industry with her Aunt & cousin being the owners of Peter James Jewelry. She then came to work for us in High School and fell in love with the industry. She is now the New Manager of Sonoma Silver Co. and Michael’s apprentice in his Studio learning the trade.